Largest plush toy brand - retail RSP, current
  • This record is for the plush toy brand in terms of revenue generated by the RSP value retail sale of plush toys within the latest available annual data.
  • This record is based on the revenue generated by the RSP value retail sale of plush toys within the latest available annual data.
  • For the purpose of this record, plush toys include any toy that is made of soft fabric and stuffed with soft material. Also known as “cuddly” toys. Plush toys are primarily composed of stuffed animals; however they also include plush dolls that feature no moulded plastic body parts. Plush puppets and puppet theatres are also included. Electronic plush toys, such as Cepia’s Zhu Zhu hamsters are included as well. Examples of plush toys are Hasbro’s Furreal Friends, Fisher-Price Laugh & Learn Educating Doggy, and others.